We’re in the business of feeding people, and we’re out to change what that means. When we were in school, there were two choices: food that was slow, expensive, and fresh—or fast, cheap, and unhealthy. We saw an opportunity to create a business where quality was never sacrificed for convenience. On August 1st 2007, two months after graduating, we opened sweetgreen in Washington DC, and served our first customers with a vision to reimagine fast food. In a world where the long- and short-term effects of climate change pose major challenges for farmers, the need for regenerative food systems has never been more important. That’s why we’ve made a promise to do more for the planet, by taking less. Our plant-forward menu means that we’re already on average 30% less carbon intensive than the average American meal.
