I purchased this wine tonight after sampling it. I don't normally prefer red wines but this one is an exception. The taste is semi-sweet and has a variety of fruit flavor notes. The fact that it is sparkling is an added bonus. I highly recommend trying it if you haven't. The cost for a bottle at my local grocery store was $10 which I think is a steal for the quality. I also appreciate that it says it's vegan on the bottle which saves me the time from researching it.