You can get an entire block of mylk chocolate for about the same price so I really just bought this on a whim to try something new and #forthedollar. I don’t regret it though because the taste is velvety and rich as it claims. I wonder what makes it taste such a high quality - the raw cacao? The way it’s made? A lack of palm oil? Coconut works very well in this case. A luv-ly treat. #chocoholic #ditchdairy #dairyisscary